7Ps: “Product, planning, pricing, promotion, positioning, place and people”
Combining two everyday products – plug/adapter and Mug – to make into an eco-product, then brand it.
We had to envision this product, visualise it and come up with sketches, a logo and description. Of course, not forgetting the target audience and doing a TAPP on them.
Grouped with Victoria and Elena. Group name: VEX (our initials)
to create… WonderMug.
A thermal mug which can be plugged in to a electrical socket or usb plug to boil water, following which you can cook any kind of food you want in it. Much convenience for lazy/busy people!
Xinyi's 